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The Ultimate Guide to Capturing And Converting Facebook Leads

Facebook has a massive community with approximately 1.5 billion active users which equates to nearly a quarter of people on Earth.

Let’s just pause for a moment…. Do you know what that means?  It means that more likely than not your existing and prospective customers use Facebook.

Apart for a few exceptions – a co-ordinated Facebook strategy is now a must-have for companies serving B2B & B2C markets.

But merely running Facebook Ads is not a recipe for success. To ensure ROI & conversion a systemised and co-ordinated, including:

  • Being cognisant of your target audience
  • Understanding the need or problem solving
  • Crafting a compelling opt-in offer
  • Designing an optimised landing page,
  • Creating copy and images to stand out in a crowded news feed.

In addition, it also involves effectively following up with the leads you acquire. Ideally with both a marketing automation tool like Infusionsoft & personalised human contact.

If you’re wondering how you can run Ads for your business successfully on Facebook, it’s time to download our free guide.

 

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